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Here are some ideas for leveraging other social media tools to help promote your videos and increase awareness to them. Assuming the content is unique, original, entertaining, etc, the more people that view it, the greater the chance you have of it potentially “going viral”.
Blogs – reach out to influential bloggers to check out your videos (more effective if you already have established relationships)

Facebook – Leverage your followers and share a video with them (the larger your network, the more impact this will have)

Email – Send the video out to your contacts

Your Friends – Ask them to watch the video and forward it to their friends too.  You tell two friends who tell two friends who tell two friends and so on…

Influential Social Media Contacts – if you have these, leverage these – if not, begin to build these.  The benefit is real simple, get them to show your video to their large groups of followers, who will in turn show it to their networks of friends, and it potentially keeps repeating.