Archive for July, 2010

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• "Wherever you see a successful business, someone once made a courageous decision." ~ Peter Drucker #
• "You must do the very thing you think you cannot do." ~ Eleanor Roosevelt #
• Good Morning to U 2! RT @MediaMandy: "Kindness is wisdom." ~ Philip James Bailey Good Morning! #
• "Success equals goals…all else is commentary." ~ Brian Tracy #
• "One must have strategies to execute dreams." ~ Azim Premji DREAM BIG!! #
• RT @MediaMandy: Ask urself -"Is this something ONLY I CAN DO?" If NO = Think about outsourcing 2 Virtual Assistants @pmurrah our team rocks! #
• "Formula for success: rise early, work hard, strike oil." ~J. Paul Getty — TGIF & let's ALL Dream Big-Work Hard AND Strike Oil! "P" #
• #FF @LisaSasevich @MediMandy @BudBilanich @pdost @NancyMarmolejo @ProsperbyDesign @problogger @VAerin @quirkytraveller #
• RT @pmurrah: @LisaSasevich is teaching her secrets behind 6-fig product launches here http://ow.ly/2fjgI #
• FREE teleclass w/ @LisaSasevich teaching her 5 Simple Secrets to 6-Fig Teleseminars http://ow.ly/2fcce #
• "Experience is the child of thought, and thought is the child of action." ~ Benjamin Disraeli #

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• "Many hands and hearts and minds generally contribute to anyone's notable achievements"
  ~ Walt Disney — Happy Monday-GREAT week ahead!! #
• RT @MediaMandy: RT @ProsperbyDesign: Don't shrug off compliments; take time to honor them and remember them. It is a gift to the giver as… #
• RT @MediaMandy: Social Media Action: Finding Your Audience!! This is crucial for success…from @pmurrah http://ow.ly/2adWM #
• " There are three ingredients in the good life: learning, earning and yearning."- Christopher Morley #
• BUSY day as usual! Email Inbox explosion. SUPER Blog work & NEW Fanpage coming. Having a blast today. Thx @VAerin @MediMandy @pdost #
• "Decisions determine destiny." ~ Frederick Speakman #
• RT @socialmediamind: Answers 2 ur netiquette questions revealed! CNN Ground rules 4 online courtesy… http://bit.ly/cphfN9 #
• Generating Traffic to Your Content- http://ow.ly/2bpBn #
• THX TEAM- RT @MediaMandy: WOW- 6 Social Media Reports 2 approve & send to @pmurrah clients. Thx 2 @DediKatedVA & @VAerin-looking gr8t. #
• "Ability may take you to the top, but it takes character to stay there." ~ William Blake #
• AWESOME INFO- RT @OnlineBizss: Internet Business Marketing in 2010 http://bit.ly/9ymc6D #
• RT @MediaMandy: 4 ALL on @vaclassroom call Tues RE: PING2 auto-update engines 4 Blog posts-see link-thx @sarahsantacroce. http://ow.ly/2bWGF #
• RT @MediaMandy: #FF @ntrepreneurchic @BudBilanich @KenMoorhead @Janice_Clark @jeffbullas @ProsperbyDesign @ChristineG @pmurrah @vaclassroom #
• "Eighty percent of success is showing up." ~ Woody Allen #
• RT @MediaMandy:A virtual assistant does ur email newsletter for u 2 remind your customers of your products and services. WE LUV DOING IT 2!! #
• yes you do! RT @MediaMandy: @pdost — to reiterate a clients words – -YOU ROCK! #
• What an amazing week! Thank U to ALL on our team! Special HUGS 4 @MediMandy @pdost @VAerin @DediKatedVA Marta, Caley and more…Enjoy! "P" #

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• RT @MediaMandy: Looking 4ward to finalizing projects TOO! Nothing as great as a job well done but WOW is the email inbox BUSY this AM! #
• RT @pmurrah: [Social Media Made Simple] Generating Traffic to Your Content – Viral Videos http://aweber.com/b/1QSRm #
• RT @MediaMandy: RT @jeffbullas: How To Use Twitter For Business: 5 More Incredibly Interesting Case Studies http://bit.ly/5kL1xV #
• Social Media Action: Finding Ur Audience-What channels 2 participate on? Some questions 2 ask urself! to reach goals!! http://ow.ly/28ITl #
• Leaders recognize that great innovation comes from observing the same ideas as everyone else & seeing something different. ~ Reed Markham #
• RT @pdost: RT @DeniseWakeman Make it easy 4 readers 2 share ur content. Add buttons 2 the footer of ur blog posts. More tips:… #
• RT @MediaMandy: RT @teamkreate: RT @mmangen: A Virtual Assistant can: You have routine paperwork that must be filled out on a daily basis… #
• RT @MediaMandy: @LesaTownsend Everyone @pmurrah is SO thrilled to welcome U to the Virtual Assistant/OBM Team. YAY! #
• Every thought we think is creating our future. ~ Louise L. Hay #
• RT @themesdealer: Create fantastic Photo blog / image gallery with Landscape WordPress Child Theme from StudioPress http://ow.ly/27ING #
• Fear melts when you take action towards a goal you really want. ~Robert G Allen #
• Amazing week here! New collaboartions & SO many Social Media, Blog, Design projects done & started. Thx 2 @pmdost @MediMandy @VAerin #
• RT @MediaMandy: Wherever you see a successful business, someone once made a courageous decision. ~ Peter Drucker #

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Here are some ideas for leveraging other social media tools to help promote your videos and increase awareness to them. Assuming the content is unique, original, entertaining, etc, the more people that view it, the greater the chance you have of it potentially “going viral”.
Blogs – reach out to influential bloggers to check out your videos (more effective if you already have established relationships)

Facebook – Leverage your followers and share a video with them (the larger your network, the more impact this will have)

Email – Send the video out to your contacts

Your Friends – Ask them to watch the video and forward it to their friends too.  You tell two friends who tell two friends who tell two friends and so on…

Influential Social Media Contacts – if you have these, leverage these – if not, begin to build these.  The benefit is real simple, get them to show your video to their large groups of followers, who will in turn show it to their networks of friends, and it potentially keeps repeating.

• It is literally true that you can succeed best and quickest by helping others to succeed. ~ N Hill #
• Great post from @marshafriedman this AM on Promoting UR Product or Book During Your Radio Interview. http://ow.ly/24Kw5 #
• Terrific Case Studies courtesy of @jeffbullas – How To Use Twitter For Business!! http://ow.ly/24KMf #
• Good Morning – Action is the foundational key to all success. -Pablo Picasso #
• RT @pmurrah: New blog post: Social Media Action: Finding Your Audience http://bit.ly/8XllB8 #
• A business that makes nothing but money is a poor business.~H. Ford- PMA's VA Team builds businesses. #
• [Social Media Made Simple] Generating Traffic to Your Content – Viral Videos http://aweber.com/b/1QSRm #

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Terms like viral video, viral marketing, etc., have in many ways become cliché. Everyone talks about them, but no one really explains it. There is no “magic formula” to follow for content to go viral but there are strategic elements that are usually present. Here are just a few of these elements to consider.

Let’s analyze a couple of viral videos to see how these elements are addressed

Video #1 – Lost Generation

Click here to watch

Some have called this one of the most inspirational videos on YouTube while others have criticized it. Regardless of your view, it has clearly went viral and generated millions of views.

Video #2 – The Toshiba Space Chair Project

Click here to watch

Last Video, #3 – Will It Blend? – iPad

Click here to watch

Wrap Up:

Three distinct video types that each went viral but they all shared similar characteristics. However don’t forget, while viral videos have certain common characteristics, it needs a certain level of luck too!