If you want to be notified the next time I write something, sign up for email alerts or subscribe to the RSS feed. Thanks for reading.

Start Crafting Your Social Media Strategy & Plan by Answering the “What”?

Here’s a short list to help you begin addressing – What am I looking to achieve with social media?

• Rekindle previous business relationships with ______________

• Build new relationships with people on my target company list

• Exhibit my expertise and create more exposure to ___________ which is what I offer a client/company

• Use social media as a research tool to find people with whom to build relationships with (i.e. decision makers in companies in which I am interested in doing business)

• Find “hidden” business opportunities

• Or … you fill in your own “what” questions ___________________________