LinkedIn has always been about linking to people that you trust. But you may have a website or personal blog of your own which is open for people who may not understand what LinkedIn is. By now, your LinkedIn profile should be filled with stuff that you want outsiders to see so you can find more trusting people who may be interested in your services. Snapping on a link telling them to join LinkedIn doesn’t work all the time, but now through the use of widgets, you can bring content that’s in your LinkedIn profile into your webpage, blog, or other social networking profile page.
Official LinkedIn Widgets
These LinkedIn widgets are made by the site developers themselves. These widgets are exclusively for LinkedIn members only. Those who aren’t members of LinkedIn won’t really find any use of these widgets. However, with over 30 million members registered in LinkedIn, there will always be a high chance that some of your website visitors are LinkedIn members, so consider using these widgets wherever possible.
Company Insider
If you are planning to advertise your company that has people with LinkedIn profiles in them, add the company insider widget so you can let your users discover if they are connected to any of the people in that company. This makes it convenient in letting people make inquiries to the people that they trust. Place it around job sites and other blogs so that people can see the ones they know that are hiring.
Share on LinkedIn
If you have a website or blog that needs some extra exposure, add a Share on LinkedIn widget. You never know, you may have visitors who are actually members of LinkedIn. They can just click that link and then it will be instantly shared in their network. This will not only bring you additional quality traffic, but it may bring about new possibilities for people to connect with you via LinkedIn.
You can see these widgets at: http://www.linkedin.com/static?key=developers_widgets
Unofficial LinkedIn Widgets
Some 3rd party developers decided to help bring LinkedIn profiles to the public so webmasters can show off their professional information to those who may never heard of LinkedIn. This is a great way to invite people to LinkedIn while at the same time, discover useful information about yourself.
LinkedInABox – http://www.linkedinabox.com/
LinkedInABox is a very simple and highly useful widget that should be placed in any company page. If you are hoping to bring people into the company you work for or want to advertise something to a wide audience, using this widget can save you much time from building a small profile snippet. With this widget, you can fetch all of the data from your already complete profile and have it presented in a catchy manner.
LinkedIn Badge – http://www.widgetbox.com/widget/linked-in-badge
If you don’t have much space in your page, you can always put a LinkedIn Badge instead using this widget. Unlike a standard image, you can customize the size and easily change some settings like the name and URL. Since you can make your LinkedIn profile available to the public, you can use this as a space saving alternative to LinkedInABox.
Try out a few widgets and let your LinkedIn profile reach out to a wider audience.