7 Ways Businesses Use Linkedin
August 6, 2008
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Well over 26,000,000 million people and businesses are using Linkedin. Â If Linkedin is a place to be “found” or find people”, wouldn’t it be interesting to know how some of them are using it? Â Here is a quick list of 7. Â There are many, many, more ways which we’ll cover in future posts, but let’s start with our first seven.
- Find industry news or follow “thought leaders” – focus on your particular industry or for some general “gurus”
- Increase your credibility – use it like reality tv – have people follow your significant business moves through the “what are you working on now function”
- Increase your web traffic – use Linkedin to drive traffic to your blogs, web sites, etc
- Idea Generator – use Linkedin Answers to get ideas for articles and posts to your own blog
- Informal Advisory Board – use Linkedin Answers to get with a variety of expertise to answer your questions for free
- Enhance your brand – it’s about giving more than you are getting
- Competitive intelligence – follow your competition, learn what they and/or others in your market are focused on
We’ll be adding more, but in the interim, feel free to let us know how you are using it.
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